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GWS’ comprehensive Voice Benchmarking services have been successfully used by operators to evaluate competitive performance against their competition; to validate performance before and after infrastructure equipment swap outs; to provide support to quality claims used in marketing campaigns; to measure outsourcing SLAs; and to direct network improvement investment.
GWS has supported regulators using benchmarking data to confirm operator performance on license requirements and identify unserved or underserved areas, and has helped infrastructure vendors to test new technology rollouts. GWS is unmatched in experience and capacity to provide a customized service to meet any benchmarking need.
GWS’ Data Benchmarking reports allow operators to compare performance between competitors, markets and technologies; evaluate performance trends over time; identify focus areas for competitive improvement, and evaluate Quality of Service problems. Data Benchmarking reports utilizes key parameters that are independent of technology for comparison including:
| • | (RF) Connection Accessibility: A metric of the user’s ability to successfully activate a PDP session on the network. |
| • | (RF) Connection Retainability:A metric of the user’s ability to successfully deactivate a PDP connection on the network. |
| • | Task Accessibility:A metric of the user’s ability to successfully start a task. The successful task initiation rate is detailed by protocol and direction (HTTP, FTP downlink, FTP uplink). |
| • | Task Retainability:A metric of the user’s ability to successfully complete a task. The successful task termination rate is detailed by protocol and direction. |
| • | Throughput:Throughputs are detailed per task type. |
| • | Ping Delay:Ping delay (round-trip) mean, percent of ping delay < 1 second and graphical distributions. |
Building on the standard benchmarking reports, Extended Analysis extracts additional information from collected information to help customers achieve specific goals. This can include focused data mining to extract specialized information about a drive test or can provide a big picture view of the network to aid in evaluation of design guidelines at a macro level. Some of the custom offerings prepared by GWS and available in conjunction with Voice & Data Benchmarking campaigns include:
| • | High Level Overview Reports: Summarized results present details of a benchmarking campaign in a format tailored to provide executive management a quick look assessment of the network. |
| • | Single Network Performance Reviews: Designed to highlight areas of interest in a market, identify trends and propose potential opportunities for improvement. |
| • | Multiple Network Performance Reviews: Provide a cross network perspective of benchmarking results. Useful for regulatory agencies assessing licensees or for corporate organizations evaluating regional performance. |
| • | Before and After Analysis: Benchmarking campaigns and reports in conjunction with new market acquisition and integration, network retunes, infrastructure vendor replacement and other important events. |
| • | SLA Validation: Customized testing to provide an independent assessment of service or equipment providers performance towards Service Level Agreement metrics. |
Using Our Data: All information, test results, performance metrics, or awards provided in any GWS press release or report may not used by an entity for marketing or advertising purposes (including, for example, promotion via the entity’s website or social media channels or paid-for promotion such as, but not limited to, print, online, radio, TV, and social media) without prior approval from GWS. Email [email protected] for further details.
